According to the results of a recent survey, the beauty brand e.l.f. cosmetics was more popular among U.S. millennials during the third quarter of 2023, with a popularity share of over 50 percent. The Californian-based brand was also the leading cosmetics brand among Gen Z in the United States in 2022.
Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation
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YouGov. (November 17, 2023). Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/
YouGov. "Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation." Chart. November 17, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/
YouGov. (2023). Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/
YouGov. "Popularity of Beauty Brand E.L.F. Cosmetics in The United States in The Third Quarter 2023, by Generation." Statista, Statista Inc., 17 Nov 2023, https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/
YouGov, Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation Statista, https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/ (last visited November 21, 2024)
Popularity of beauty brand e.l.f. cosmetics in the United States in the third quarter 2023, by generation [Graph], YouGov, November 17, 2023. [Online]. Available: https://www.statista.com/statistics/1361958/popularity-of-elf-cosmetics-in-the-us-by-generation/