Most popular products among online shoppers in Kazakhstan 2022

Published by Statista Research Department, Nov 3, 2023

Goods for home use constituted almost 35 percent of the total online product sales revenue in Kazakhstan in 2022. The category of apparel, shoes, and sporting goods followed with over 17 percent of the revenue. By comparison, cosmetics sales amounted to 6.5 percent.

Leading product categories among online shoppers in Kazakhstan in 2022, by retail sales revenue share

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Release date

September 2023

Region

Kazakhstan

Survey time period

2022

Supplementary notes

Includes only sales from stores' own e-commerce resources, excluding online marketplaces.

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Statistics on " E-commerce in Kazakhstan "

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Other statistics that may interest you E-commerce in Kazakhstan

Overview

8

Leading marketplaces

8

Product categories

5

Payments

6

Delivery

7

Digital shopping behavior

7

Further related statistics

10

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Topics

E-commerce in KazakhstanSocial commerceE-commerce and the dark webSME e-commerceCross-border e-commerce
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