The preference of Danish Gen Z to use biometric authentication for payments over other options available to them was slightly higher than among Millennials. This is according to a survey held among consumers ages 18 to 75 - with "Gen Z" here being defined as the age group 18 to 24 years old. The source claims the use of biometric payments is "on the horizon", although it does not specify which type of biometric authentication it refers to here. "Biometric payments" is a term that captures any POS payment performed using a person's physical traits. This can include iris scanning or speech recognition, but often refers to facial recognition and fingerprint scanning. However, it is also a relatively undocumented market.
Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022
Physical means of payment consumers prefer to pay with if all payment methods were available
Supplementary notes
The source adds a total of 14,114 consumers were surveyed and this includes both Klarna users and users who did not use Klarna. It also adds that sample sizes were nationally representative.
The source does not specify the survey method used.
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Klarna. (October 1, 2022). Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/
Klarna. "Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022." Chart. October 1, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/
Klarna. (2022). Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/
Klarna. "Share of Respondents in Denmark Who Prefer to Pay with Biometric Payment Authentication over Cash, Card, Mobile Phone, or Smartwatch in The 2nd Quarter and 3rd Quarter of 2022." Statista, Statista Inc., 1 Oct 2022, https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/
Klarna, Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022 Statista, https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/ (last visited December 22, 2024)
Share of respondents in Denmark who prefer to pay with biometric payment authentication over cash, card, mobile phone, or smartwatch in the 2nd quarter and 3rd quarter of 2022 [Graph], Klarna, October 1, 2022. [Online]. Available: https://www.statista.com/statistics/1361331/biometric-payment-preferences-in-denmark/
