Advertising expenses of selected e-commerce platforms in Poland 2022

Published by Małgorzata Puzio, Jul 16, 2024
During the period under review, Allegro had the highest advertising spending in traditional media outside of the internet in Poland. Shoppe spent 137.5 million zloty at the time.

Advertising expenditure on selected e-commerce platforms in traditional media in Poland in 2022 (in million zloty)

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Release date

January 2023

Region

Poland

Survey time period

January to November 2022

Special properties

without internet

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