Getir revenue worldwide 2018-2021

Global revenue of instant grocery delivery provider Getir increased more than fourfold between 2020 and 2021, reaching the billion-dollar mark in 2021. This was suggested by recent revenue leaks. As of 2023, the company operated in various European countries and the United States.

Getir in profile

Founded in Istanbul, Turkey in 2015, Getir rose to prominence with the coronavirus outbreak, when lockdowns and quarantine regulations made e-commerce and delivery providers very popular among consumers. At the height of the pandemic, Getir’s global app downloads peaked at 4.1 million monthly downloads in December 2021. Getir’s promise of delivering groceries to customers’ door within an hour or even as fast as ten minutes attracted investor appeal, and the Turkish startup was able to secure billions in funding.

What about Getir’s competition?

Getir and a few other startups offering ultra-fast delivery of groceries populated the so-called “quick commerce” market. Competitors like Flink and Gorillas emerged amid the pandemic and, like Getir, secured significant funding and consumer appeal. However, as the post-pandemic economic outlook worsened for startups in the sector, many acquisitions took place in the food delivery industry. One of the most significant in the quick commerce market was Getir’s acquisition of German rival Gorillas for a whopping 1.2 billion U.S. dollars.