Wide receiver and free agent Odell Beckham Jr. was the National Football League (NFL) player with the most followers on Instagram as of January 2023, having accrued 16.8 million followers. Tampa Bay Buccaneers quarterback Tom Brady came in second with 13.1 million followers, while his former teammate Antonio Brown rounded out the top three with 12.4 million followers.
Odell Beckham Jr.: rookie to icon in the space of one catch
Soon after starting his NFL career with the New York Giants in 2014, Beckham Jr. was propelled into the spotlight by pulling off a one-handed touchdown catch against the Dallas Cowboys. Beckham Jr.'s feat has since been considered one of the greatest catches in NFL history and has also made him the youngest player to ever make an appearance on the cover of a Madden video game. Beckham Jr. went on to become the second Giants player with the most receiving yards ever. In addition to his sporting accomplishments, Beckham Jr.'s involvement in the media limelight - including a 20 million U.S. dollar lawsuit against Nike over alleged breach of contract, in addition to numerous injuries - has also played a part in consolidating his fame.
Most followed NFL players on Instagram worldwide as of January 2023
(in millions)
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Statista. (January 18, 2023). Most followed NFL players on Instagram worldwide as of January 2023 (in millions) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/
Statista. "Most followed NFL players on Instagram worldwide as of January 2023 (in millions) ." Chart. January 18, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/
Statista. (2023). Most followed NFL players on Instagram worldwide as of January 2023 (in millions) . Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/
Statista. "Most Followed Nfl Players on Instagram Worldwide as of January 2023 (in Millions) ." Statista, Statista Inc., 18 Jan 2023, https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/
Statista, Most followed NFL players on Instagram worldwide as of January 2023 (in millions) Statista, https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/ (last visited December 21, 2024)
Most followed NFL players on Instagram worldwide as of January 2023 (in millions) [Graph], Statista, January 18, 2023. [Online]. Available: https://www.statista.com/statistics/1360187/most-followed-nfl-players-instagram/