The most popular data used by apparel, footwear, and accessories companies to plan and buy orders was historical sales data, according to a 2022 survey. The second most common response was excel spreadsheets, which half of executives at such companies said they used.
Data and technology tools used to plan and buy orders at fashion companies in 2022
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21 percent C-suite, 30 percent management, 32 percent top management.
12 percent wholesalers, 16 percent brands, 17 percent factories/manufacturers, 17 percent retailers (of which 34 percent were specialty stores, 27 percent department stores, 22 percent DTC or pure-play retailers.)
22 percent had apparel as their company’s primary product category, 20 percent footwear, 18 percent accessories, with the balance in fabrics, trims and fibers.
61 percent had gross sales or revenue of less than 500 million U.S. dollars, 22 percent 500 million to two billion dollars and nine percent two billion dollars or more.
The source does not provide a geographical breakdown of respondents.
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Sourcing Journal. (October 18, 2022). Data and technology tools used to plan and buy orders at fashion companies in 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/
Sourcing Journal. "Data and technology tools used to plan and buy orders at fashion companies in 2022." Chart. October 18, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/
Sourcing Journal. (2022). Data and technology tools used to plan and buy orders at fashion companies in 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/
Sourcing Journal. "Data and Technology Tools Used to Plan and Buy Orders at Fashion Companies in 2022." Statista, Statista Inc., 18 Oct 2022, https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/
Sourcing Journal, Data and technology tools used to plan and buy orders at fashion companies in 2022 Statista, https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/ (last visited August 25, 2024)
Data and technology tools used to plan and buy orders at fashion companies in 2022 [Graph], Sourcing Journal, October 18, 2022. [Online]. Available: https://www.statista.com/statistics/1360128/clothing-companies-data-and-technology-tools-to-buy-orders/