B2B companies launching digital commerce channels in Finland 2022

Published by Daniela Coppola, Dec 10, 2024
A survey conducted in 2022 revealed that six in ten Finnish business-to-business (B2B) companies are going to launch digital sale platforms. About 40 percent of B2B representatives expect their companies to launch online sale channels by the next two or three years.

Share of business-to-business (B2B) organizations launching digital commerce channels in Finland in 2022

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Release date

April 2022

Region

Finland

Survey time period

January to February, 2022

Number of respondents

75 B2B sellers*

Method of interview

Telephone interview

Supplementary notes

*Managers or others in leading positions who are responsible for their companies' B2B sales channels and sales.

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