In 2022, a survey conducted among consumers in Australia revealed that buying a secondhand clothing item from Depop stopped around 91 percent of respondents from buying a brand-new item. Only five percent of respondents reported still buying a brand-new clothing item, despite purchasing a secondhand item from Depop.
Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022
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Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022
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Original survey statement: which of the following statements best applies to the item? - Buying it secondhand on Depop stopped me from buying a brand-new item.
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Depop. (November 23, 2022). Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022 [Graph]. In Statista. Retrieved April 10, 2025, from https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/
Depop. "Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022." Chart. November 23, 2022. Statista. Accessed April 10, 2025. https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/
Depop. (2022). Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022. Statista. Statista Inc.. Accessed: April 10, 2025. https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/
Depop. "Influence of Secondhand Depop Purchases on Brand-new Item Purchases among Consumers in Australia in 2022." Statista, Statista Inc., 23 Nov 2022, https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/
Depop, Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022 Statista, https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/ (last visited April 10, 2025)
Influence of secondhand Depop purchases on brand-new item purchases among consumers in Australia in 2022 [Graph], Depop, November 23, 2022. [Online]. Available: https://www.statista.com/statistics/1360030/australia-influence-of-buying-a-second-hand-item-from-depop-on-brand-new-item-purchases/
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