In August 2022, social media users aged between 18 and 24 years in the United States spent over 1,500 minutes on average watching content on YouTube. TikTok was the second most used platform for Gen Z users in the U.S., generating 765 minutes on average in engagement during the examined month. Instagram ranked third, with 512 minutes spent by Gen Z users on the popular photo and video-sharing platform.
Average time spent on social media platforms among Gen Z users in the United States in August 2022
(in minutes)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
comScore. (December 21, 2022). Average time spent on social media platforms among Gen Z users in the United States in August 2022 (in minutes) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/
comScore. "Average time spent on social media platforms among Gen Z users in the United States in August 2022 (in minutes)." Chart. December 21, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/
comScore. (2022). Average time spent on social media platforms among Gen Z users in the United States in August 2022 (in minutes). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/
comScore. "Average Time Spent on Social Media Platforms among Gen Z Users in The United States in August 2022 (in Minutes)." Statista, Statista Inc., 21 Dec 2022, https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/
comScore, Average time spent on social media platforms among Gen Z users in the United States in August 2022 (in minutes) Statista, https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/ (last visited December 21, 2024)
Average time spent on social media platforms among Gen Z users in the United States in August 2022 (in minutes) [Graph], comScore, December 21, 2022. [Online]. Available: https://www.statista.com/statistics/1359924/time-spent-gen-z-social-media/
