Indian cricketer, Virat Kohli, emerged as the leading celebrity with the highest brand value across India, grossing over 227 million U.S. dollars in 2023. Bollywood actor Ranveer Singh was the second most-valued celebrity in the South Asian country with a brand value of about 203 million U.S. dollars that year. Celebrity endorsers are a key element of marketing campaigns among companies seeking mass brand awareness in India.
Ranking of leading celebrities across India in 2023, by brand value
(in million U.S. dollars)
Characteristic
Brand value in million U.S. dollars
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Kroll. (June 19, 2024). Ranking of leading celebrities across India in 2023, by brand value (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/
Kroll. "Ranking of leading celebrities across India in 2023, by brand value (in million U.S. dollars)." Chart. June 19, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/
Kroll. (2024). Ranking of leading celebrities across India in 2023, by brand value (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/
Kroll. "Ranking of Leading Celebrities across India in 2023, by Brand Value (in Million U.S. Dollars)." Statista, Statista Inc., 19 Jun 2024, https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/
Kroll, Ranking of leading celebrities across India in 2023, by brand value (in million U.S. dollars) Statista, https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/ (last visited July 22, 2024)
Ranking of leading celebrities across India in 2023, by brand value (in million U.S. dollars) [Graph], Kroll, June 19, 2024. [Online]. Available: https://www.statista.com/statistics/1359798/india-celebrity-ranking-by-brand-value/