A 2022 survey revealed that households with children were more likely to be willing to see ads on VOD services if it made the price cheaper than the U.S. average population, with 60 percent of families agreeing with this statement. 15 percent of U.S. households with children would not be willing to see ads albeit a fee decline.
Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022
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Ampere Analysis. (October 20, 2022). Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/
Ampere Analysis. "Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022." Chart. October 20, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/
Ampere Analysis. (2022). Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/
Ampere Analysis. "Households Who Agreed or Disagreed That They Would Be Willing to See Some or More Ads If It Made The Price of a Video-on-demand Service Cheaper in The United States as of 3rd Quarter 2022." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/
Ampere Analysis, Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022 Statista, https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/ (last visited December 21, 2024)
Households who agreed or disagreed that they would be willing to see some or more ads if it made the price of a video-on-demand service cheaper in the United States as of 3rd quarter 2022 [Graph], Ampere Analysis, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1359024/willingness-seeing-ads-cheaper-vod-price-us/
