In December 2022, the Avatar-sequel - 'Avatar: The Way of Water' was released with much fanfare. Its 3D visual effects for some fans warranted a viewing in a nonstandard movie theater. Approximately two-thirds of those who said they would watch Avatar at a movie theater said that they would do so at a nonstandard one. While 34 percent of respondents said they would watch the movie at a standard theater, 14 percent were looking to do so at a 3D theater, 29 percent at an IMAX theater, and 23 percent at an IMAX 3D theater.
Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater
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Morning Consult. (December 15, 2022). Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/
Morning Consult. "Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater." Chart. December 15, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/
Morning Consult. (2022). Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/
Morning Consult. "Share of Adults Who Plan to See Avatar: The Way of Water in The United States in 2022, by Type of Movie Theater." Statista, Statista Inc., 15 Dec 2022, https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/
Morning Consult, Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater Statista, https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/ (last visited January 09, 2025)
Share of adults who plan to see Avatar: The Way of Water in the United States in 2022, by type of movie theater [Graph], Morning Consult, December 15, 2022. [Online]. Available: https://www.statista.com/statistics/1358971/avatar-way-water-adult-theater-type-us/
