The majority of viewers in the United States considered one hour to be the ideal length for a TV show, according to a survey conducted in November 2022. More precisely, the majority of the U.S. population aged 35 and older preferred this length for a TV show, whilst the preference was highest among respondents aged 65 and older. Almost two thirds of respondents in this age group chose this option. However, viewers aged 18 to 34 years favored a length of between 30 minutes and 45 minutes.
Ideal length for a TV show according to the public in the United States in 2022, by age
Characteristic
18-34
35-44
45-64
65+
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Morning Consult. (November 8, 2022). Ideal length for a TV show according to the public in the United States in 2022, by age [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/
Morning Consult. "Ideal length for a TV show according to the public in the United States in 2022, by age." Chart. November 8, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/
Morning Consult. (2022). Ideal length for a TV show according to the public in the United States in 2022, by age. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/
Morning Consult. "Ideal Length for a Tv Show According to The Public in The United States in 2022, by Age." Statista, Statista Inc., 8 Nov 2022, https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/
Morning Consult, Ideal length for a TV show according to the public in the United States in 2022, by age Statista, https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/ (last visited August 25, 2024)
Ideal length for a TV show according to the public in the United States in 2022, by age [Graph], Morning Consult, November 8, 2022. [Online]. Available: https://www.statista.com/statistics/1358684/ideal-length-tv-show-united-states-age/