A study from the fourth quarter of 2022 revealed that hybrid video-on-demand, offering both ad-free subscription and lower-cost ad-supported tiers, has become the most popular video streaming platform type among Samsung TV users in the U.S. Over 60 percent of them have used these services for the past two months - an increase of six percent compared with the previous year. Meanwhile, the share of SVOD users saw a year-over-year decline of 0.3 percent.
Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type
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MediaPost. (December 12, 2022). Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1358429/vod-users-us-platform-type/
MediaPost. "Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type." Chart. December 12, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1358429/vod-users-us-platform-type/
MediaPost. (2022). Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1358429/vod-users-us-platform-type/
MediaPost. "Share of Users Who Have Used Video-on-demand (Vod) Services for The past Two Months in The United States as of 4th Quarter 2022, by Platform Type." Statista, Statista Inc., 12 Dec 2022, https://www.statista.com/statistics/1358429/vod-users-us-platform-type/
MediaPost, Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type Statista, https://www.statista.com/statistics/1358429/vod-users-us-platform-type/ (last visited December 21, 2024)
Share of users who have used video-on-demand (VOD) services for the past two months in the United States as of 4th quarter 2022, by platform type [Graph], MediaPost, December 12, 2022. [Online]. Available: https://www.statista.com/statistics/1358429/vod-users-us-platform-type/
