During a 2022 survey conducted in Chile, over 60 percent of responding Instagram users said the photos of a profile on that social media platform inspired them to trust the brand or person behind it. Nearly 57 percent of the interviewees mentioned the descriptions, while little more than 51 percent selected the account's following.
Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022
This question was phrased by the source as follows: "What factors inspire confidence in a person or brand? You can select up to four alternatives."
The source does not specify the date of the survey. The date given is the release date.
Respondents could select a maximum of four options.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Jelly. (April 20, 2022). Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/
Jelly. "Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022." Chart. April 20, 2022. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/
Jelly. (2022). Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/
Jelly. "Most Trust-inspiring Characteristics of a Brand or Person on Instagram According to Users in Chile as of April 2022." Statista, Statista Inc., 20 Apr 2022, https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/
Jelly, Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022 Statista, https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/ (last visited November 03, 2024)
Most trust-inspiring characteristics of a brand or person on Instagram according to users in Chile as of April 2022 [Graph], Jelly, April 20, 2022. [Online]. Available: https://www.statista.com/statistics/1358283/trust-brands-instagram-chile/
