In 2022, consumers returned to movie theaters in the United States after a long period of lockdowns and isolation. Over 45 percent of moviegoers came from households with incomes under 50.000 U.S. dollars, while 18 percent of those surveyed had incomes of over 100.000 U.S. dollars.
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Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income
Characteristic
Share of adults
Under $50K
46%
$50K-$100K
36%
$100K+
18%
• Under $50K 46%
• $50K-$100K 36%
• $100K+ 18%
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Morning Consult. (December 22, 2022). Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income [Graph]. In Statista. Retrieved August 13, 2025, from https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/
Morning Consult. "Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income." Chart. December 22, 2022. Statista. Accessed August 13, 2025. https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/
Morning Consult. (2022). Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income. Statista. Statista Inc.. Accessed: August 13, 2025. https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/
Morning Consult. "Share of Adults Who Saw a Movie in a Movie Theater over The past Year in The United States in 2022, by Household Income." Statista, Statista Inc., 22 Dec 2022, https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/
Morning Consult, Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income Statista, https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/ (last visited August 13, 2025)
Share of adults who saw a movie in a movie theater over the past year in the United States in 2022, by household income [Graph], Morning Consult, December 22, 2022. [Online]. Available: https://www.statista.com/statistics/1358000/adult-household-income-movie-theater-us/
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