In 2022, private label products accounted for approximately five percent of sales of China's leading supermarket operators. Many FMCG retailers in China have adopted the private label strategy.
Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022
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China Chain Store & Franchise Association. (January 5, 2024). Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022 [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/
China Chain Store & Franchise Association. "Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022." Chart. January 5, 2024. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/
China Chain Store & Franchise Association. (2024). Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/
China Chain Store & Franchise Association. "Share of Sales of Private Label Business in Leading 100 Supermarkets in China from 2018 to 2022." Statista, Statista Inc., 5 Jan 2024, https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/
China Chain Store & Franchise Association, Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022 Statista, https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/ (last visited December 25, 2024)
Share of sales of private label business in leading 100 supermarkets in China from 2018 to 2022 [Graph], China Chain Store & Franchise Association, January 5, 2024. [Online]. Available: https://www.statista.com/statistics/1357825/china-private-label-sales-share-in-supermarkets/
