In a survey conducted from October 2021 to July 2022, respondents revealed that Gen Zers (or zoomers) cared somewhat about brands promoting positive body image diversity. Gen Z who have attained a low education level considered brands promoting positive body image diversity significantly less important than other demographics.
Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic
*Respondents in October 2021: 1,062
Respondents in January 2022: 1,051
Respondents in May 2022: 1,060
Respondents in July 2022: 1,060
The question was originally phrased as: "How important is it to you that the brand you buy a product from promotes positive body image diversity?"
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Latana. (November 15, 2022). Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/
Latana. "Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic." Chart. November 15, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/
Latana. (2022). Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/
Latana. "Opinions on How Important It Is to Gen Z That The Brand They Buy a Product from Promotes Positive Body Image Diversity in The U.S. 2022, by Demographic." Statista, Statista Inc., 15 Nov 2022, https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/
Latana, Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic Statista, https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/ (last visited January 08, 2025)
Opinions on how important it is to Gen Z that the brand they buy a product from promotes positive body image diversity in the U.S. 2022, by demographic [Graph], Latana, November 15, 2022. [Online]. Available: https://www.statista.com/statistics/1356351/us-brands-promoting-body-positivity-gen-z-by-demographic/
