According to a survey conducted among Generation Z consumers in the United States in October 2021, 70.2 percent of respondents said they would be more likely to purchase from a brand that promoted mental health awareness, compared to 6.7 percent stating they would not be more likely to do so.
Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021
Characteristic
Share of respondents
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Latana. (November 15, 2022). Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/
Latana. "Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021." Chart. November 15, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/
Latana. (2022). Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/
Latana. "Share of Generation Z Consumers Who Would Be More Likely to Purchase from a Brand That Promotes Mental Health Awareness in The United States as of October 2021." Statista, Statista Inc., 15 Nov 2022, https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/
Latana, Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021 Statista, https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/ (last visited July 27, 2024)
Share of Generation Z consumers who would be more likely to purchase from a brand that promotes mental health awareness in the United States as of October 2021 [Graph], Latana, November 15, 2022. [Online]. Available: https://www.statista.com/statistics/1356273/gen-z-consumers-buy-brands-promoting-mental-health-awareness-us/