The expenditure on outdoor advertising of the media & publishing category in the United Kingdom increased by 13.2 million U.S. dollars (+19.62 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the spending increased. Nevertheless, the last two years recorded a significantly lower spending than 2019. For more insights about advertising in the United Kingdom: In 2021, in comparison to the ad expenditure of the media & publishing category on outdoor, the ad expenditure of the media & publishing category on internet was higher, while spending on newspapers was considerably lower.
Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/
Nielsen. "Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/
Nielsen. (2022). Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/
Nielsen. "Media and Publishing Advertising Spending on Outdoor in The United Kingdom (Uk) from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/
Nielsen, Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/ (last visited December 30, 2024)
Media and publishing advertising spending on outdoor in the United Kingdom (UK) from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1356104/media-publishing-ad-spend-outdoor-uk/