The expenditure on radio advertising of the retail category in Spain increased by 97.6 million U.S. dollars (+19.19 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending in Spain reached a peak in 2021 with 606.31 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Spain: In 2021, in comparison to the ad expenditure of the retail category on radio, the ad expenditure of the retail category on digital static display as well as on newspapers was considerably lower.
Retail advertising spending on radio in Spain from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Retail advertising spending on radio in Spain from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/
Nielsen. "Retail advertising spending on radio in Spain from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/
Nielsen. (2022). Retail advertising spending on radio in Spain from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/
Nielsen. "Retail Advertising Spending on Radio in Spain from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/
Nielsen, Retail advertising spending on radio in Spain from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/ (last visited August 24, 2024)
Retail advertising spending on radio in Spain from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1356009/retail-ad-spend-radio-spain/