The expenditure on cinema advertising of the telecommunications category in Thailand decreased by 0.7 million U.S. dollars (-10.61 percent) in 2021 in comparison to the previous year. The advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Thailand: In 2021, in comparison to the ad expenditure of the telecommunications category on cinema, the ad expenditure of the telecommunications category on magazines was considerably lower, while spending on outdoor was higher.
Telecommunications advertising spending on cinema in Thailand from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Telecommunications advertising spending on cinema in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/
Nielsen. "Telecommunications advertising spending on cinema in Thailand from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/
Nielsen. (2022). Telecommunications advertising spending on cinema in Thailand from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/
Nielsen. "Telecommunications Advertising Spending on Cinema in Thailand from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/
Nielsen, Telecommunications advertising spending on cinema in Thailand from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/ (last visited December 22, 2024)
Telecommunications advertising spending on cinema in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355908/telecommunications-ad-spend-cinema-thailand/