In 2021, the expenditure on radio advertising of the automotive category in Thailand decreased by 2.4 million U.S. dollars (-18.08 percent) since 2020. This marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Thailand: In 2021, in comparison to the ad expenditure of the automotive category on radio, the ad expenditure of the automotive category on digital static display was higher, while spending on newspapers was considerably lower.
Automotive advertising spending on radio in Thailand from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/
Nielsen. "Automotive advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/
Nielsen. (2022). Automotive advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/
Nielsen. "Automotive Advertising Spending on Radio in Thailand from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/
Nielsen, Automotive advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/ (last visited December 22, 2024)
Automotive advertising spending on radio in Thailand from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355699/automotive-ad-spend-radio-thailand/
