Institutions ad spend on outdoor in Spain 2019-2021

Published by
Michele Majidi,
Nov 17, 2023
The expenditure on outdoor advertising of the institutions category in Spain declined to 80.35 million U.S. dollars in 2021. The advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years.

Institutions advertising spending on outdoor in Spain from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

Spain

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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