Retail ad spend on digital static display in Thailand 2019-2021

Published by Kankanit Ciba, Jun 21, 2024
The expenditure on digital static display advertising of the retail category in Thailand declined to 3.2 million U.S. dollars in 2021. The year marks a significant change in the advertising spending compared to the previous year.
For more insights about advertising in Thailand: In 2021, in comparison to the ad expenditure of the retail category on digital static display, the ad expenditure of the retail category on newspapers was lower and on radio it was considerably lower.

Retail advertising spending on digital static display in Thailand from 2019 to 2021 (in 1,000 U.S. dollars)

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Release date

December 2022

Region

Thailand

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts; excluding paid social and search

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Display advertising in the U.S.Digital retail media advertising in the United StatesDigital advertising in the U.S.Programmatic advertising in the UKDigital advertising formats in the U.S.
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