Food ad spend on newspapers in South Korea 2019-2021

Published by Statista Research Department, Aug 9, 2023
The expenditure on newspaper advertising in the food category in South Korea increased by five million U.S. dollars (5.93 percent) in 2021. Despite the growth, the advertising spending remained below that recorded previous to the COVID-19 pandemic.
For more insights about advertising in South Korea: In 2021, in comparison to ad spend in the food category on newspapers, the ad expenditure in the food category on radio was lower, while spending on television was considerably higher.

Food advertising spending on newspapers in South Korea from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

South Korea

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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