In 2021, the automobile sector spent approximately 35.7 million U.S. dollars on radio advertising in South Africa, up 16 percent from 30.9 million dollars in the previous year. Despite the annual growth, the 2021 figure amounted to little more than three-quarters (77 percent) of the 46.3-million-dollar expenditure recorded in 2019.
Automotive advertising spending on radio in South Africa from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on radio in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/
Nielsen. "Automotive advertising spending on radio in South Africa from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/
Nielsen. (2022). Automotive advertising spending on radio in South Africa from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/
Nielsen. "Automotive Advertising Spending on Radio in South Africa from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/
Nielsen, Automotive advertising spending on radio in South Africa from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/ (last visited November 21, 2024)
Automotive advertising spending on radio in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355433/automotive-ad-spend-radio-south-africa/