In 2021, the media and publishing segment spent almost 5.2 million U.S. dollars on out-of-home (OOH) advertising in South Africa, up 10 percent from 4.7 million dollars one year before. Despite the annual increase, the 2021 figure amounted to only 60 percent of the 8.5-million-dollar OOH ad spending recorded in 2019.
Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/
Nielsen. "Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/
Nielsen. (2022). Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/
Nielsen. "Media and Publishing Spending on Out-of-home Advertising in South Africa from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/
Nielsen, Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/ (last visited November 21, 2024)
Media and publishing spending on out-of-home advertising in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355335/media-publishing-ad-spend-ooh-south-africa/