The expenditure on radio advertising of the finance category in Singapore increased by 0.4 million U.S. dollars (+5.35 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in Singapore. Nevertheless, the last two years recorded a significant lower advertising spending than the preceding years. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the finance category on radio, the ad expenditure of the finance category on magazines was considerably lower, while spending on outdoor was higher.
Finance advertising spending on radio in Singapore from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Finance advertising spending on radio in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/
Nielsen. "Finance advertising spending on radio in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/
Nielsen. (2022). Finance advertising spending on radio in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/
Nielsen. "Finance Advertising Spending on Radio in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/
Nielsen, Finance advertising spending on radio in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/ (last visited January 06, 2025)
Finance advertising spending on radio in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355282/finance-ad-spend-radio-singapore/