In 2021, the automotive industry spent almost 3.4 million U.S. dollars on cinema advertising in South Africa, up 43 percent from less than 2.4 million dollars in the previous year. Despite the annual increase, the 2021 figure amounted to less than three-quarters of the 4.5-million-dollar cinema ad spending recorded in 2019, before the COVID-19 outbreak.
Automotive advertising spending on cinema in South Africa from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Automotive advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/
Nielsen. "Automotive advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/
Nielsen. (2022). Automotive advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/
Nielsen. "Automotive Advertising Spending on Cinema in South Africa from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/
Nielsen, Automotive advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/ (last visited November 21, 2024)
Automotive advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355208/automotive-ad-spend-cinema-south-africa/