In 2021, the expenditure on outdoor advertising of the healthcare category in Singapore increased significantly by 2.6 million U.S. dollars (+85.25 percent) since 2020. With 5.65 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the healthcare category on outdoor, the ad expenditure of the healthcare category on magazines was considerably lower, while spending on radio was higher.
Healthcare advertising spending on outdoor in Singapore from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Healthcare advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/
Nielsen. "Healthcare advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/
Nielsen. (2022). Healthcare advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/
Nielsen. "Healthcare Advertising Spending on Outdoor in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/
Nielsen, Healthcare advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/ (last visited January 06, 2025)
Healthcare advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355151/healthcare-ad-spend-outdoor-singapore/