The expenditure on television advertising of the beverages category in Singapore increased by 0.3 million U.S. dollars (+6.39 percent) in 2021. With 4.96 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the beverages category on television, the ad expenditure of the beverages category on magazines was considerably lower, while spending on outdoor was higher.
Beverages advertising spending on television in Singapore from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. "Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. (2022). Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. "Beverages Advertising Spending on Television in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen, Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/ (last visited January 06, 2025)
Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/