The expenditure on television advertising of the beverages category in Singapore increased by 0.3 million U.S. dollars (+6.39 percent) in 2021. With 4.96 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the beverages category on television, the ad expenditure of the beverages category on magazines was considerably lower, while spending on outdoor was higher.
Beverages advertising spending on television in Singapore from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. "Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. (2022). Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen. "Beverages Advertising Spending on Television in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/
Nielsen, Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/ (last visited August 24, 2024)
Beverages advertising spending on television in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355137/beverages-ad-spend-television-singapore/