The expenditure on television advertising in the cosmetics and personal care category in South Korea increased significantly by 228.6 million U.S. dollars (47.16 percent) in 2021 in comparison to the previous year. Therefore, the advertising spending reached a peak at 713.31 million U.S. dollars. For more insights about advertising in South Korea: In 2021, in comparison to ad spend in the cosmetics and personal care category on television, the ad expenditure in the cosmetics and personal care category on radio as well as on magazines was considerably lower.
Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/
Nielsen. "Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/
Nielsen. (2022). Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/
Nielsen. "Cosmetics & Personal Care Advertising Spending on Television in South Korea from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/
Nielsen, Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/ (last visited November 24, 2024)
Cosmetics & personal care advertising spending on television in South Korea from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355126/cosmetics-personal-care-ad-spend-television-south-korea/
