In 2021, the telecommunications sector spent approximately 2.62 million U.S. dollars on cinema advertising in South Africa, down 10 percent from 2.9 million dollars in the previous year. The 2021 figure amounted to less than two-thirds (63 percent) of the value recorded in 2019. Before the pandemic, the segment's cinema ad spending surpassed four million dollars.
Telecommunications advertising spending on cinema in South Africa from 2019 to 2021
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (December 16, 2022). Telecommunications advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/
Nielsen. "Telecommunications advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/
Nielsen. (2022). Telecommunications advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/
Nielsen. "Telecommunications Advertising Spending on Cinema in South Africa from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/
Nielsen, Telecommunications advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/ (last visited November 21, 2024)
Telecommunications advertising spending on cinema in South Africa from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355079/telecommunications-ad-spend-cinema-south-africa/