The expenditure on outdoor advertising of the media and publishing category in Singapore increased significantly by 1.9 million U.S. dollars (+106.39 percent) in 2021 in comparison to the previous year. With 3.72 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Singapore: In 2021, in comparison to the ad expenditure of the media and publishing category on outdoor, the ad expenditure of the media and publishing category on magazines was considerably lower, while spending on radio was higher.
Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/
Nielsen. "Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/
Nielsen. (2022). Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/
Nielsen. "Media and Publishing Advertising Spending on Outdoor in Singapore from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/
Nielsen, Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/ (last visited January 06, 2025)
Media and publishing advertising spending on outdoor in Singapore from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355020/media-publishing-ad-spend-outdoor-singapore/