Retail ad spend on magazines in Puerto Rico 2019-2021

Published by
J. G. Navarro,
Nov 17, 2023
In 2021, the retail sector's expenditure on magazine advertising in Puerto Rico increased almost fivefold to nearly 54 thousand U.S. dollars. Still, the 2021 figure amounted to less than 72 percent of the 75-thousand-dollar spending recorded in 2019.

Retail advertising spending on magazines in Puerto Rico from 2019 to 2021 (in 1,000 U.S. dollars)

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Release date

December 2022

Region

Puerto Rico

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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