In 2021, the expenditure on television advertising of the business services category in Malaysia increased by 2.1 million U.S. dollars (+37.49 percent) since 2020. With 7.7 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the business services category on television, the ad expenditure of the business services category on radio was lower and on magazines it was considerably lower.
Business services advertising spending on television in Malaysia from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Business services advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/
Nielsen. "Business services advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/
Nielsen. (2022). Business services advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/
Nielsen. "Business Services Advertising Spending on Television in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/
Nielsen, Business services advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/ (last visited November 19, 2024)
Business services advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354978/business-services-ad-spend-television-malaysia/
