The expenditure on television advertising of the retail category in New Zealand increased by 15.7 million U.S. dollars (18.87 percent) in 2021. This was the first time during the observed period that the advertising spending has increased in New Zealand. For more insights about advertising in New Zealand: In 2021, in comparison to the ad expenditure of the retail category on television, the ad expenditure of the retail category on internet as well as on newspapers was considerably lower.
Retail advertising spending on television in New Zealand from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/
Nielsen. "Retail advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/
Nielsen. (2022). Retail advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/
Nielsen. "Retail Advertising Spending on Television in New Zealand from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/
Nielsen, Retail advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/ (last visited December 22, 2024)
Retail advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354792/retail-ad-spend-television-new-zealand/
