In 2021, the expenditure on television advertising of the institutions category in the Netherlands remained nearly unchanged at around 249.94 million U.S. dollars. Nevertheless, this was the first time during the considered period that the advertising spending declined, albeit slowly, in the Netherlands. For more insights about advertising in the Netherlands: In 2021, in comparison to the ad expenditure of the institutions category on television, the ad expenditure of the institutions category on internet was higher, while spending on newspapers was considerably lower.
Institutions advertising spending on television in the Netherlands from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Institutions advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/
Nielsen. "Institutions advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/
Nielsen. (2022). Institutions advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/
Nielsen. "Institutions Advertising Spending on Television in The Netherlands from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/
Nielsen, Institutions advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/ (last visited July 23, 2024)
Institutions advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354786/institutions-ad-spend-television-netherlands/