The expenditure on television advertising of the automotive category in the Netherlands increased by 14.6 million U.S. dollars (4.93 percent) in 2021 in comparison to the previous year. This was the first time during the observed period that the advertising spending has increased in the Netherlands. For more insights about advertising in the Netherlands: In 2021, in comparison to the ad expenditure of the automotive category on television, the ad expenditure of the automotive category on internet was lower and on newspapers it was considerably lower.
Automotive advertising spending on television in the Netherlands from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Automotive advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/
Nielsen. "Automotive advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/
Nielsen. (2022). Automotive advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/
Nielsen. "Automotive Advertising Spending on Television in The Netherlands from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/
Nielsen, Automotive advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/ (last visited July 23, 2024)
Automotive advertising spending on television in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354748/automotive-ad-spend-television-netherlands/