Leisure products ad spend on radio in New Zealand 2019-2021

Published by
Christopher Hughes,
Feb 6, 2024
The expenditure on radio advertising of the leisure products category in New Zealand increased by 6.6 million U.S. dollars (34.59 percent) in 2021. Therefore, the advertising spending in New Zealand reached a peak in 2021 with 25.69 million U.S. dollars.
For more insights about advertising in New Zealand: In 2021, in comparison to the ad expenditure of the leisure products category on radio, the ad expenditure of the leisure products category on internet as well as on newspapers was considerably lower.

Leisure products advertising spending on radio in New Zealand from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

New Zealand

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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