The expenditure on cinema advertising of the healthcare category in Malaysia decreased significantly by 176.3 thousand U.S. dollars (-70.36 percent) since the previous year. In 2021, the advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the healthcare category on cinema, the ad expenditure of the healthcare category on magazines was higher and on radio it was considerably higher.
Healthcare advertising spending on cinema in Malaysia from 2019 to 2021
(in 1,000 U.S. dollars)
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Spending in thousand U.S. dollars
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Nielsen. (December 16, 2022). Healthcare advertising spending on cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/
Nielsen. "Healthcare advertising spending on cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/
Nielsen. (2022). Healthcare advertising spending on cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/
Nielsen. "Healthcare Advertising Spending on Cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/
Nielsen, Healthcare advertising spending on cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) Statista, https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/ (last visited August 24, 2024)
Healthcare advertising spending on cinema in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354543/healthcare-ad-spend-cinema-malaysia/