The expenditure on radio advertising of the institutions category in the Netherlands increased by 16.8 million U.S. dollars (18.33 percent) in 2021 compared to the previous year. Therefore, the advertising spending in the Netherlands reached a peak in 2021 with 108.43 million U.S. dollars. Notably, the advertising spending increased over the last years. For more insights about advertising in the Netherlands: In 2021, in comparison to the ad expenditure of the institutions category on radio, the ad expenditure of the institutions category on internet was higher, while spending on newspapers was lower.
Institutions advertising spending on radio in the Netherlands from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Institutions advertising spending on radio in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/
Nielsen. "Institutions advertising spending on radio in the Netherlands from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/
Nielsen. (2022). Institutions advertising spending on radio in the Netherlands from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/
Nielsen. "Institutions Advertising Spending on Radio in The Netherlands from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/
Nielsen, Institutions advertising spending on radio in the Netherlands from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/ (last visited July 23, 2024)
Institutions advertising spending on radio in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354538/institutions-ad-spend-radio-netherlands/