In 2021, the expenditure on television advertising of the information technology category in New Zealand increased by 2.7 million U.S. dollars (38.21 percent) compared to 2020. With 9.8 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in New Zealand: In 2021, in comparison to the ad expenditure of the information technology category on television, the ad expenditure of the information technology category on outdoor was lower and on magazines it was considerably lower.
Information technology advertising spending on television in New Zealand from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Information technology advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/
Nielsen. "Information technology advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/
Nielsen. (2022). Information technology advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/
Nielsen. "Information Technology Advertising Spending on Television in New Zealand from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/
Nielsen, Information technology advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/ (last visited December 22, 2024)
Information technology advertising spending on television in New Zealand from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354521/information-technology-ad-spend-television-new-zealand/