The expenditure on outdoor advertising of the cosmetics and personal care category in the Netherlands decreased by 2.4 million U.S. dollars (7.3 percent) in 2021 compared to the previous year. This was the first time during the observed period that the advertising spending declined in the Netherlands. For more insights about advertising in the Netherlands: In 2021, in comparison to the ad expenditure of the cosmetics & personal care category on outdoor, the ad expenditure of the cosmetics & personal care category on internet was considerably higher, while spending on newspapers was considerably lower.
Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/
Nielsen. "Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/
Nielsen. (2022). Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/
Nielsen. "Cosmetics & Personal Care Advertising Spending on Outdoor in The Netherlands from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/
Nielsen, Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/ (last visited July 23, 2024)
Cosmetics & personal care advertising spending on outdoor in the Netherlands from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354508/cosmetics-personal-care-ad-spend-outdoor-netherlands/