The expenditure on television advertising of the telecommunications category in Malaysia decreased to 25.23 million U.S. dollars since the previous year. In 2021, the advertising spending thereby reached its lowest value in recent years. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the telecommunications category on television, the ad expenditure of the telecommunications category on internet was higher, while spending on newspapers was considerably lower.
Telecommunications advertising spending on television in Malaysia from 2019 to 2021
(in million U.S. dollars)
Characteristic
Spending in million U.S. dollars
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (December 16, 2022). Telecommunications advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/
Nielsen. "Telecommunications advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/
Nielsen. (2022). Telecommunications advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/
Nielsen. "Telecommunications Advertising Spending on Television in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/
Nielsen, Telecommunications advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/ (last visited August 24, 2024)
Telecommunications advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354476/telecommunications-ad-spend-television-malaysia/