In 2021, the expenditure on newspaper advertising of the information technology category in Malaysia decreased by 189.6 thousand U.S. dollars (-29.33 percent) since 2020. This marks the lowest advertising spending during the observed period. Notably, the advertising spending is continuously decreasing over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the information technology category on newspapers, the ad expenditure of the information technology category on internet was considerably higher, while spending on radio was considerably lower.
Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021
(in 1,000 U.S. dollars)
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Nielsen. (December 16, 2022). Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/
Nielsen. "Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/
Nielsen. (2022). Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars). Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/
Nielsen. "Information Technology (It) Advertising Spending on Newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/
Nielsen, Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) Statista, https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/ (last visited November 19, 2024)
Information technology (IT) advertising spending on newspapers in Malaysia from 2019 to 2021 (in 1,000 U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354462/information-technology-ad-spend-newspapers-malaysia/
