In 2021, the expenditure on television advertising of the institutions category in Malaysia increased significantly by 146.4 million U.S. dollars (+74.3 percent) since 2020. Therefore, the advertising spending in Malaysia reached a peak in 2021 with 343.4 million U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Malaysia: In 2021, in comparison to the ad expenditure of the institutions category on television, the ad expenditure of the institutions category on internet as well as on newspapers was considerably lower.
Institutions advertising spending on television in Malaysia from 2019 to 2021
(in million U.S. dollars)
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Spending in million U.S. dollars
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Nielsen. (December 16, 2022). Institutions advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/
Nielsen. "Institutions advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/
Nielsen. (2022). Institutions advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/
Nielsen. "Institutions Advertising Spending on Television in Malaysia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/
Nielsen, Institutions advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/ (last visited August 24, 2024)
Institutions advertising spending on television in Malaysia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354451/institutions-ad-spend-television-malaysia/