In 2021, the expenditure on television advertising of the industry, agriculture, and property category in Italy decreased by 41 million U.S. dollars (-8.81 percent) since 2020. This was the first time during the observed period that ad spend declined in Italy. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the industry, agriculture, and property category on television, the ad expenditure of the industry, agriculture, and property category on newspapers was lower, while on digital static display it was considerably lower.
Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/
Nielsen. "Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/
Nielsen. (2022). Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/
Nielsen. "Industry, Agriculture, and Property Advertising Spending on Television in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/
Nielsen, Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/ (last visited January 08, 2025)
Industry, agriculture, and property advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354423/industry-agriculture-property-ad-spend-television-italy/